Church Advertising and Successful Churches

I have been talking a lot about consumerism running through churches.  Churches use advertising practices that are shaped around a consumer worldview.  (The consumer worldview is the prevalent idea that you are a consumer and you are made complete when you are purchasing the right things to fulfill your needs.  In order to do that you must make a certain amount of money and that influences what you do for a living, etc).

What about churches that are battling consumerism?  Do they exist?  How do they battle consumerism?  Here is one such example of a church:

Southland Christian Church in one week did the following:

1. They got about 50% of their weekly attendance to come in on one weekend and prepare 1,056,024 meals to feed people who are starving.
2.  They had 500 people raising $70,000 to make a refuge for women who are escaping the exotic dance industry through their bruised reed program.
3. They open their building twice a week for homeless men.
4. They have warehouses stocked with items donated from their congregation.  Last year they provided clothing for 14,000 families.
5. They have a team in the Congo, a nation being rocked by civil war, to determine how they can help.
6. They have teamed up with 80 pastors and churches in Mozambique to teach abstinence.  Aids is destroying an entire generation of people there.  84% of the people to go through that training have stayed abstinent for two years.
7. They have started a (now national) dollar club.  Every week people bring an extra dollar for the offering.  This past week they bought a car for a woman who needed to go to work.

You fight the emptiness of consumerism by teaching people to give of themselves.  Way to go Southland.  Please continue to influence the world and break the grip of consumerism.

You can hear all about this in the message by clicking here.  It's the message title "full."

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